Paisly, the online travel platform operated by JetBlue, has announced its entry into the river cruise market by forming collaborations with Viking and Scenic Group. This move allows Paisly to provide customers with access to a selection of river cruise experiences, expanding its current product lineup.
New Partnerships with Viking and Scenic Group
Through these new agreements, Paisly customers can now book river cruises operated by Viking and Scenic Group. Viking is recognized for its extensive river cruise itineraries across Europe, Asia, and Egypt, while Scenic Group includes both Scenic Luxury Cruises & Tours and Emerald Cruises, offering a range of river cruise options in Europe and Southeast Asia.
Expansion of Paisly’s Travel Services
With the addition of river cruises, Paisly broadens its portfolio, which already features hotels, car rentals, and activities. Paisly aims to provide travelers with a comprehensive platform for booking various travel components, including the newly added cruise experiences.
Statements from Paisly and Partners
“We are excited to partner with Viking and Scenic Group to bring river cruising to our customers,” said Andres Barry, president of JetBlue Travel Products. “This expansion allows us to offer even more options for travelers looking to explore the world in new ways.”
Viking’s Executive Vice President of Marketing, Richard Marnell, commented, “We are pleased to work with Paisly to introduce our river cruise journeys to a broader audience of travelers.”
Scenic Group’s Managing Director, Ann Chamberlin, added, “Our collaboration with Paisly supports our commitment to making luxury river cruising accessible to more guests.”
Availability and Booking Information
Paisly users can now browse and book river cruises from both Viking and Scenic Group directly through the Paisly platform. These offerings are available alongside existing travel products, enabling customers to plan and customize their trips in one place.
Further Details
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